The deals you
already lost.

…and never knew why.

Real deals walking out of home improvement companies every month. Not because the leads were bad—but because of what happened after the lead arrived.

Patterson — Deck + patio

Price objection. Nobody knew how to answer it.

–$0

caught →

Henderson — Kitchen remodel

Said she'd call back. Nobody followed up.

–$0

caught →

Maple St. — Roof replacement

Estimate sent. Then silence for 3 weeks.

–$0

caught →

Oak Ridge — Full addition

Rep didn't catch the real decision-maker.

–$0

caught →

Kitchen Remodeling

Bathroom Remodeling

Basement Finishing

HVAC

Roofing

Gutters & Downspouts

Flooring

Custom Cabinetry

Painting & Wallcovering

Full Additions

Home Insulation

Landscaping & Hardscaping

Exterior Painting

Solar

Impact Windows

Siding

Garage Doors

Fencing

Decks & Patios

Sunrooms

Concrete & Paving

The Problem

Six failures.
Repeated across
every appointment.
Every day.

These aren't isolated mistakes — they are a system failure.

Six leaks × hundreds of appointments = compounding revenue loss.

Reps Walk Into Meetings Half-Blind

Without a proper brief, reps improvise. First impressions suffer. Objections catch them off guard. The meeting starts behind before they've said a word.

Deals Lose Momentum After The Meeting

The emotional window after a meeting closes fast. Proposals take days. Most teams miss the only moment the customer is actually engaged and ready to say yes.

Nobody Knows Why Deals Are Lost

Managers hear what reps remember — not what actually happened. Coaching is pure guesswork, and the same objections that killed last month's deals kill this month's too.

Recoverable Deals Stay Buried

Follow-up falls off. Deals that were close just go quiet. Revenue already in the pipeline sits uncollected while the team chases new leads instead.

Every Rep Sells Differently

When execution depends on individual style, results are a coin flip. Your best rep carries the month. Your worst rep quietly costs you more than any bad lead ever could.

Manual Paperwork Slows Everything Down

Hours on admin instead of selling. Proposals feel rushed because they are. Opportunities die in a queue while your rep fills out the same forms they filled out yesterday.

1 / 6 paused

The Solution

Every revenue opportunity becomes a
structured execution workflow.

01 Preparation

Your rep is briefed before they even open the truck door.

The system instantly extracts customer context, motivations, objections, hidden risks, and buying signals straight from the setter call—handing your rep a clear, actionable win strategy.

patterson call qualified. drive-time brief compiled.

02 Visibility

No more guessing what happens at the kitchen table.

GoldPro automatically records, transcribes, and monitors every meeting — live. Managers get objective facts instead of relying on what a rep happens to remember.

henderson kitchen signals extracted. deal facts updated.

03 Proposal

Instantly turn spoken words into ready-to-sign contracts.

Automatically turn the live conversation into accurate estimates and contracts on the spot. Close the deal before the competition even drives away.

maple st. estimate compiled. pipeline locked.

04 Follow-Up

The right message. The right moment. Automated.

Hyper-personalized follow-up sequences are drafted automatically using the homeowner's exact words and specific hesitations. Reps never let a lead go cold; they just review and tap to send.

alvarez follow-up drafted. waiting on rep confirmation.

05 Recovery

Stalled deals don't die. They get a play.

When a deal stalls, the system determines if it can be saved. If it's recoverable, you get a short strategy explaining exactly how to re-engage and win the deal.

oak ridge recovery play triggered. active re-entry path live.

06 Coaching

Turn your best reps into team standards.

Continuous, automated improvement happens after every call by analyzing what makes your top performers win and surfacing those winning patterns as actionable, single-point coaching notes for the rest of the team.

coaching scorecard updated. winning patterns mapped.

9:41GoldPro

Kitchen Remodel

The Hendersons

0:00

0:40

Here's what you need to know before you knock on that door.

The Hendersons want a full kitchen remodel — new cabinets, a bigger island, and quartz countertops.

Sarah's your champion. But her husband Tom controls the budget and wasn't on the first call — get him in the room.

Price is the real hesitation. They called your $38,000 estimate “a lot,” but never said no — and they're weighing two other quotes.

Lead with the lifetime warranty and the financing option. That's what moved them last time.

And bring the island samples — Sarah brought them up twice.

Based on 1 qualifying call · updated today

Your 60 seconds · First meeting

Decision-maker

Tom (spouse) controls budget — not on last call

Budget

$38K estimate — “a lot,” not a no

Watch for

Two competing quotes in play

What decides this

Lifetime warranty + financing — it closed them before.

Call

SMS

Navigate

Proposal Engine

[COMPILING...]

ESTIMATE #EST-0041 · MAPLE ST.

Remove / Dispose Demolition$2,000

Custom Cedar Decking Assembly$34,800

Total Investment$0

9:41 AM

Sarah M. GoldPro Follow-up

🔖

Transcript · 44:10 "Review once husband lands in Miami on Wednesday."

✓ Queued for send

Pipeline Stall Detected

oak ridge deck

1 day

Lead has gone silent. Pain point on file: Active wood rot — structural safety risk.

Recommended Re-entry Play

"Hi Sarah, following up on the structural concerns we discussed. Structural safety should be handled before the winter season rolls in..."

Talent Scorecard

J. Rivera · This Month

Discovery

Objections

Win Delta

+0%

● One thing to fix this week

"Handle budget validation early on the next consultation. Avoid presenting design specs before pricing expectations are set."

See it for yourself

The whole app, in your pocket.

Not a video — the real thing. Tap through every screen, switch to the manager view, ask RoboGold, and hear a Brief Me read aloud.

go ahead, tap around →

9:41

Good morning,

Daniel

Tuesday, July 15

Next meeting · 2:00 PM

Kitchen Remodel

The Hendersons

Later today

The Garcias

Follow-up · bath remodel

4:30 PM

Ask RoboGold anything about a deal

Your AI sales coach · tap to ask

Meetings

AI Score

61%

Close rate

Your team,

Mor Florida

Tuesday, July 15

Team AI score7 reps · up 4 pts this week

2 meetings recording now

Daniel · Kitchen remodel · Priya · Roof

›

Reps

DADaniel Abadi82

PKPriya Kapoor88

MJMarcus Jones71

SLSofia Lopez58

Search deals

The Hendersons

Kitchen remodel · $38K

Meeting today

The Garcias

Bath remodel · $21K

Follow-up due

The Bishops

Roof replacement · new

New lead

The Wrights

Impact windows · $46K

Won

Deals

The Hendersons

Kitchen remodel · $38,000

Stage

Meeting today

Decision-maker

Sarah + Tom

Address

128 Maple St

Budget

$38K · "a lot"

Priority actions

Get Tom (spouse) in the room — he controls the budget.

Bring the island samples — Sarah asked twice.

Lead with the lifetime warranty + financing.

Timeline

Meeting — in-home estimate

Today · 2:00 PM

Estimate sent — $38,000

Jul 10

Qualifying call · 22 min

Jul 8

Call

SMS

Nav

Kitchen Remodel

The Hendersons

0:00

0:40

Here's what you need to know before you knock on that door.

The Hendersons want a full kitchen remodel — new cabinets, a bigger island, and quartz countertops.

Sarah's your champion. But her husband Tom controls the budget and wasn't on the first call — get him in the room.

Price is the real hesitation. They called your $38,000 estimate “a lot,” but never said no — and they're weighing two other quotes.

Lead with the lifetime warranty and the financing option. That's what moved them last time.

And bring the island samples — Sarah brought them up twice.

Based on 1 qualifying call · updated today

Your 60 seconds · First meeting

Decision-maker

Tom (spouse) controls budget — not on last call

Budget

$38K estimate — “a lot,” not a no

Watch for

Two competing quotes in play

What decides this

Lifetime warranty + financing — it closed them before.

Your scorecard · this week

82~~Solid~~

Up 6 points from last week

Discovery88

Objection handling74

Closing79

Recent meetings

Impact Windows — The Wrights

35 min · 2 days ago

›

Bath remodel — The Garcias

41 min · 4 days ago

›

Coach

35:10~~Length~~

After the meeting

Impact Windows for the Wrights

Jul 14 · 8:58 AM

Won

They signed after you tied the lifetime warranty to their storm-season worry.

You crushed this

Made the warranty feel personal

Around the 12-minute mark you connected the lifetime warranty to their concern about the last hurricane season — that's the moment their tone changed.

Hear it · 12:04–13:20

you turned a spec sheet into peace of mind.

One thing to fix next time

Isolate the price gap first

At 21:06 you defended product quality before asking what made the competing $7,000 quote workable for them.

Hear the moment · 21:06–22:45

Try this“I hear you. Is the gap mainly the total price, the monthly payment, or what you believe is included in their $7,000?”

Ready to record

GoldPro records, transcribes, and briefs every meeting — live.

Recording · live0:00

⚡ Buying signal

"The number's higher than I hoped, but I really like it." — deal is winnable.

Brief ready

Coaching brief + follow-ups are waiting in Deals.

RoboGold

● Online · knows all your deals

What should I lead with for the Hendersons tomorrow?

Lead with the lifetime warranty and financing. On the qualifying call, price was their only hesitation — they liked everything else. Get Tom in the room (he owns the budget), and bring the island samples Sarah asked about twice.

Handle the competitor quoteDraft a follow-up textMy close rate

The deals you
already lost.

Home-improvement teams across the country
already run on GoldPro.

Live in a dozen states,
coast to coast.

Six failures.
Repeated across
every appointment.
Every day.

Every revenue opportunity becomes a
structured execution workflow.

Your rep is briefed before they even open the truck door.

No more guessing what happens at the kitchen table.

Instantly turn spoken words into ready-to-sign contracts.

The right message. The right moment. Automated.

Stalled deals don't die. They get a play.

Turn your best reps into team standards.

What changes when
GoldPro is in the room.

WE DON'T STUDY REMODELERS.
WE ARE REMODELERS.

The whole app, in your pocket.

Setters. Dispatchers.
Call Centers.

The deals youalready lost.

Home-improvement teams across the countryalready run on GoldPro.

Live in a dozen states,coast to coast.

Six failures.Repeated acrossevery appointment.Every day.

Every revenue opportunity becomes astructured execution workflow.

Your rep is briefed before they even open the truck door.

No more guessing what happens at the kitchen table.

Instantly turn spoken words into ready-to-sign contracts.

The right message. The right moment. Automated.

Stalled deals don't die. They get a play.

Turn your best reps into team standards.

What changes whenGoldPro is in the room.

WE DON'T STUDY REMODELERS.WE ARE REMODELERS.

The whole app, in your pocket.

Setters. Dispatchers.Call Centers.

The deals you
already lost.

Home-improvement teams across the country
already run on GoldPro.

Live in a dozen states,
coast to coast.

Six failures.
Repeated across
every appointment.
Every day.

Every revenue opportunity becomes a
structured execution workflow.

What changes when
GoldPro is in the room.

WE DON'T STUDY REMODELERS.
WE ARE REMODELERS.

Setters. Dispatchers.
Call Centers.